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THE ECOMMERCE DATABASE: STORING WHAT CUSTOMERS DEMANDThere could be no Amazon.com or eBay without an ecommerce database. Imagine a store that had no shelves; where on earth would you put all the merchandise? Imagine an office with no file cabinets; how could you keep track of all your business? So not only the online selling of countless items, but also handling millions of payment transactions requires state-of-the-art ecommerce database technology. This technology has migrated from the corporate mainframe to the Internet webserver and so an overview of this will be useful to the humble eBay trader and the entrepreneur doing elite internet sales. Look, Buy, Pay Everywhere we look on the internet, we are offered products for sale and we generally purchase these items by using a credit card, debit card, or ecommerce provider. Sometimes online merchants offer electronic check acceptance, but as a general rule of thumb, the credit card is most often accepted. These electronic transactions must offer convenience, speed, and above all, ecommerce security. How do Internet merchants expose their products and services to online shoppers? This created the need for the ecommerce database because if you are not visible online, you’re missing out on major customers. Retail sales have exploded all over the Internet and the millions of people can only find your business through search engines; creating a stronger customer database means understanding this technology’s usefulness, whether it’s online auctions or Internet ad sales. Your Ecommerce Database On Wheels: The Online Shopping Cart Your ecommerce database can be used with shopping cart software anywhere on the internet. Whether you sell toys, planes, automobiles or multi-million dollar homes online, you will use an ecommerce shopping cart. Crucial to any shopping cart is the payment method; customers will not do business with your online business if you don’t accept credit cards or some other electronic payment provider. Internet users now feel more secure with using their credit cards online thanks to websites now offering password encrypted protection for their financial ecommerce database. Such Internet connections are now trustworthy and people are spending more money than they ever have before with online businesses. Credit cards and electronic payment providers are pivotal in the checkout processes involving online shopping carts. Electronic Inventory Control Ecommerce database solutions are increasingly popular on the internet having become easy to create and simple to maintain. The product information for the items you are selling, now located in the database, will require much less work to keep updated and currently available for Internet shopping. You can update the pricing, add a new widget or set up a special item for online sales and the information will be instantly available on the website. Electronic Inventory Control Ecommerce database solutions are increasingly popular on the internet having become easy to create and simple to maintain. The product information for the items you are selling, now located in the database, will require much less work to keep updated and currently available for Internet shopping. You can update the pricing, add a new widget or set up a special item for online sales and the information will be instantly available on the website. Your Ecommerce Database Swiss Army Knife The usual Ecommerce database functions, such as shopping carts, are not the only reason you may choose to create a database-driven website. You can use databases to integrate other types of solutions as well, and keep your website updated with new graphics and text If you are a business like a hospital, your database could consist of online information for employees, such as payment information and scheduling. Ingenious businesses are even furnishing Internet sales training! The whole reason for an ecommerce database is that this system saves us a lot of time. This is great for time management challenges facing online businesses and creates more personell ability to get other projects accomplished. This means your business will see more profit as projects are completed quickly Probably the most important use of an ecommerce database is it’s massive data organizing power enables you to manage crucial information and keep people informed about what is going on with your business or organization. |
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